wISE : oTHERsWISE

There was a time when people went to preachers, wise men to solve their problems. There were stocks of brains in R&D centres; trying to figure out some invention or output as a result of their mental turmoil.

These lead to an image of scientists as secluded wise animals; with huge uncut hairs and who remain seated in their BOXES. Some lonely traveller who visited different lands and met different people.These people were considered to be the gurus; the wise.

Even the great king Solomon was considered to be WISE. But the scene has changed now. Its not a singular effort which leads to success. It has to be a group pooling of resources. "The social scientists" sit on the blogs to give their views on various issues and opinions to form a picture. Its not necessary to be wise, but otherwise.

With the advent of Globalization, emerging markets, internet, safer and speedy transport easily around the world scene has changed.The view of the crowd is considered to be the truth; may it be decisions taken in democracy or consumerism. The Mass consumer is the ruler. They decide the fate of various goods and services. They invent, they build ideas and integrate them for overall growth.

Initially some intellectual people were sorted and considered wise. That stock has been sold. Today,Janata ki awaaz is considered to be WISE.


Welcome to the transition of :

A Wise -> ThE Otherwises